Add a Shortcut for the Playbook!
Windows: Make sure your desktop is visible behind your browser, then drag the icon (see below) to the left of the URL onto your desktop.
iPhone/iPad: From Safari, click on the Actions button in the toolbar, then select 'Add to Home Screen'.
Android: Add to Bookmarks via 'Menu' -> 'Add to Bookmarks' -> 'Done'. Afterwards, press 'Menu' -> 'Bookmarks'. Press and hold the Mondelez bookmark until popup appears then 'Add shortcut to Home'